Chris Box, Boxcom MD, found my Ewhurst Broadband web site last year when he was looking for opportunities to launch a new service in Surrey and Sussex. He saw that I had already established strong demand in the area. Many meetings and telephone debates later, Chris is convinced that the project can be viable in the long term. However, the necessary start-up funding has been more challenging than expected, given the support promised by central & local government. So Box Broadband decided to start small, in the roads with the greatest apparent demand. Chris has complete confidence in his team and product, so he is sure the first recipients will be delighted, that demand will thus multiply, and funding will follow. From this bridgehead the company hopes to expand into many similar rural locations in the region, where residents are desperate to catch up or overtake the urban centres.